Honda Cars PH hails Marcos Highway dealership as 2024 DOYA
Annual event aimed to motivate, inspire Honda employees to maintain hardwork
MANILA: Honda Cars Philippines Incorporated (HCPI) has named Honda Cars Marcos Highway the 2024 Dealer of the Year.
KEY TAKEAWAYS
Which Honda Cars dealership won the coveted 2024 Dealer of the Year award?
The winner of Honda's 2024 Dealer of the Year award is Honda Cars Marcos Highway.Where was the event held?
The 2024 Honda Dealer's Conference was held at Okada Manila in Pasay City.The said honors were awarded to the dealer during the brand’s annual Dealer Conference, where it recognized its top-performing dealership centers for excelling in their sales and aftersales endeavors.
Honda Cars Marcos Highway won third place in 2021, and then second place in 2022. It was followed by Honda Cars Fairview and Honda Cars Alabang, which came in second and third, respectively.
Below are other awards given during the event:
Sales achievers
Metro Manila |
Provincial |
Honda Cars Marcos Highway |
Honda Cars Baliuag |
Best in sales satisfaction performance
Ranking |
Metro Manila |
Provincial |
First |
Honda Cars Manila |
Honda Cars Angeles-Clark |
Second |
N/A |
Honda Cars Cebu |
Third |
N/A |
Honda Cars Mandaue |
Service intake achievers
Ranking |
Metro Manila |
Provincial |
First |
Honda Cars Marcos Highway |
Honda Cars Pangasinan |
Second |
Honda Cars Alabang |
Honda Cars Cauayan |
Third |
Honda Cars Makati |
Honda Cars Batangas |
Best in service satisfaction performance
Ranking |
Dealer |
First |
Honda Cars Alabang |
Second |
Honda Cars Shaw |
Third |
Honda Cars Cagayan |
Top safety advocates
Ranking |
Dealer |
First |
Honda Cars Pangasinan |
Second |
Honda Cars Bulacan |
Third |
Honda Cars Nueva Ecija |
Best in aftersales operation
Ranking |
Dealer |
First |
Honda Cars Marcos Highway, Honda Cars Batangas |
Second |
Honda Cars Fairview |
Third |
Honda Cars Alabang |
In addition to honoring its top-performing dealers, Honda Cars Philippines also awarded special recognition to the 2023 Honda World Skills Contest representative (for the Philippines, Asia, and Oceania) who was also named the Service Advisor Category Champion.
Elijah Dave Villan hailed from Honda Cars Makati.
“The future mobility Honda dreams of will create a joy and freedom of mobility that enables people to transcend the constraints of time and place and augment their every possibility. Such mobility will become the ‘power’ for people who are trying to advance towards their own dreams. Dreams that will move even more people, until there is an endless expanse of new dreams. Through the creation of (the) mobility we dream of, Honda will become ‘The Power of Dreams’ of more and more people. That is how we will move people and society forward,” HCPI President Rie Miyake said during the annual dealer conference.
The conference — which was held last February 21 at Okada Manila in Pasay City — has served as an event that aims to motivate and inspire all Honda employees to maintain their hard work and continuously improve to serve customers in the best way they can.
Photos from Honda Cars Philippines Incorporated and Ruben Manahan IV
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