Honda HR-V e:HEV, motorcycles, generator nab 2022 Red Dot awards
MANILA: Honda’s all-new HR-V e:HEV compact SUV, NT1100 tourer motorcycle, ADV350 adventure scooter and EU32i generator have all secured the Red Dot Award: Product Design 2022 — a first time for Honda to receive the award cross in its range of motorcycles, automobiles, and power products.
KEY TAKEAWAYS
What products qualify for the Red Dot Award: Product Design 2022 award?
Products deemed by experts to have the best product design are given this award.What other Honda cars and motorcycles have received the Red Dot award?
The Honda Jazz e:HEV and Honda CBR1000RR-R Fireblade SP have previously received the title.The HR-V’s contemporary style echoes the "noiseless" elegant design direction of other recent Honda models, which has been recognized through a series of international award wins over recent years.
In the 2021 Red Dot competition, the Jazz e:HEV, Jazz Crosstar e:HEV and Forza 750 maxi-scooter all won in the Product Design category, while the Honda e secured the Best of the Best award the previous year.
The models were awarded alongside the Honda CBR1000RR-R Fireblade SP super sports motorcycle, which became the first Honda motorcycle to win a Red Dot award.
The Red Dot Winner Label has become established internationally as one of the most sought-after marks of quality for product design.
The annual awards are decided by a panel of 50 international experts who test, evaluate and discuss each entry, with judging criteria reappraised and adapted each year to reflect the latest technical, social, economic and ecological requirements.
When designing and developing the latest generation HR-V, Honda engineers completely reimagined the popular compact-SUV from the ground up. Honda’s research found that modern consumers choose products not only on the basis of competent performance or appealing aesthetics, but also on how it integrates with their lives and whether the product fulfils their individual requirements.
As a result, the new-generation HR-V has a contemporary coupe-SUV body that achieves premium and dynamic design and exceptional space efficiency. Both the interior and exterior embody Honda’s new clean design philosophy, and successfully extends the brand's reputation for quality, functionality and practicality.
Unveiled in October 2021, the NT1100 introduced a New Touring Era of motorcycling. The NT1100’s styling drew on Honda’s rich heritage of tourers, aiming to attract both established riders and a new generation looking for the traditional tourer values of comfort and practicality without an overt ‘adventure’ look and feel.
It was drawn at Honda’s Italian R&D center in Rome by the pen of Maurizio Carbonara (also responsible for Honda’s hugely popular CRF1100L Africa Twin and X-ADV) with the guiding principle of "proactive comfort’" As such, the NT1100's clean, elegant lines are matched with a raised height
Honda’s other two-wheeled award winner, the ADV350 "adventure scooter," draws faithfully on the look and feel of the 750cc X-ADV – which was quickly dubbed the "first two-wheeled SUV" in its introduction in 2017 thanks to its rugged, angular design lines, multiple surfaces, high ground clearance, long travel suspension and scooter-like practicality.
The ADV350 brings this innovative look to the mid-capacity scooter market under the banner of "New Urban Adventure." Its off-road oriented appearance is matched with the genuine ability to deal with the roughest of tarmac thanks to its unique-in-class genuine motorcycle suspension.
Completing the award-winning line-up is the recently launched EU32i generator, which offers immense power in a consumer-friendly, smartly designed package. It features a world-first integration of a high-output engine into a portable, fuel-injected generator, boasting an impressive 3,200 watts of power and continuous performance that was previously only found in cars and marine outboard engines.
The EU32i even comes with a dedicated smartphone app and with Bluetooth connectivity, it enables users to monitor the status of the generator and control it remotely.
Photos from Honda
Also read: Honda reveals electrification plans and e:Ny1, Civic hybrid models for Europe
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