Honda reveals design of all-electric Prologue SUV

MANILA: Honda unveiled the exterior and interior design of the all-new Honda Prologue battery-electric SUV, which will go on sale in North America in 2024. The SUV has a “Neo-Rugged” exterior and interior design, as well as an ample cabin space that is equipped for both inside- and outside-the-city adventures.

The exterior and interior design of the all-new Prologue is developed by the Honda design team based in the US. A young team of designers built the modern SUV with simple surfacing. Neo-rugged was established as the design theme, bringing Prologue’s exterior and interior into balance with the elements of nature. Details like the panoramic roof and the 21-inch wheels, which give the SUV a capable and grounded exterior, reflect this design theme.

Honda Prologue will be offered in an exclusive exterior color called North Shore Pearl, which was inspired by the scenery and colors around Lake Tahoe in California. Furthermore, the unique interior color scheme of charcoal and light gray was inspired by the visual of fresh fallen snow on the mountains.

“Our goal was to create a clean harmony based on a rugged SUV image by coordinating the colors and materials to express neo-rugged design styling that’s familiar to our customers and uniquely Honda,” Honda Design Lead for Color, Materials, and Finish Masaki Sumimoto stated.

The “H-mark” badge on the rear has been replaced with the full Honda brand name in a stylized typeface that reflects the Prologue’s contemporary and clean styling. Prologue will also use the Honda’s e: series name badging to align with Honda’s global EV models.

Prologue was developed as a contemporary and innovative design that will look great in a showroom alongside other Honda SUVs. It has a wheelbase of 121.8 inches, and is around eight-inches longer and five-inches wider than the 2023 CR-V.

The interior of the Prologue will be spacious, offering enough room for both people and cargo. The Prologue will be equipped with an 11-inch driver display panel and an 11.3-inch audio/connectivity display, showcasing a technologically advanced interior.

The Prologue will be offered with all-wheel drive. It will be marketed to active customers who desire the versatility of an SUV and the zero-emission benefits of a BEV.

“We are not going to wait until 2024 to attract EV buyers, because we see a natural progression for a CR-V customer to Prologue with its slightly larger size, larger interior, and capable handling. We will support that transition now by putting smart strategies in place with the CR-V hybrid that will enable our customers to transition to an EV,” American Honda Vice President for Automobile Planning and Strategy Gary Robinson said.

As part of its global aim to achieve carbon neutrality for all products and corporate operations by 2050, Honda will launch 30 new electric vehicle models globally by 2030, with a global sales volume of two million units. Honda has outlined an ambitious plan for the introduction of electric vehicles in North America, with three initial phases up to 2030 and 100% zero-emission vehicle sales by 2040.

Honda also recently revealed plans to form a joint venture to manufacture lithium-ion batteries in the US for use in Honda and Acura electric vehicle models sold in North America.

Photos from Honda

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