'Life Made Better' is new Mitsubishi PH slogan
MANILA: Mitsubishi Motors Philippines Corporation (MMPC) hopes to strengthen its ties with the Filipino community by pledging a new local tagline, “Life Made Better.”
KEY TAKEAWAYS
What does MMPC's new slogan mean?
According to MMPC President and CEO Takeshi Hara, the new slogan reflects the company's continued commitment to significantly contribute to the enrichment of Filipinos' car ownership experience.Aside from providing high-quality vehicles, what other efforts has MMPC done to support Filipinos?
The Mitsubishi plant in Sta. Rosa, Laguna has created thousands of jobs for Filipinos and business opportunities for local suppliers. Its dealership expansion in the country also contributes to community revitalization through various economic benefits.MMPC has been providing Filipinos with dependable and world-class quality vehicle for over 50 years. The brand’s strong placement in the automotive industry is a testimonial to the string bond it has built with its customers.
In a statement, MMPC President and Chief Executive Officer Takeshi Hara said, “Our new local slogan, Life Made Better, is a reflection of our revitalized commitment to significantly contribute in enriching the car life experience of Filipinos. We wish to create a positive culture within our organization that will radiate to our customers. Our main goal is to significantly contribute to the recovery and growth of the Philippine economy. With our effort to make lives better, we hope to bring Mitsubishi Motors closer to the hearts of Filipinos.”
Mitsubishi Motors currently manufactures the Mirage, Mirage G4, and L300 in its Sta. Rosa, Laguna plant. Thousands of jobs were created in the area, as well as several business opportunities for local suppliers. MMPC also has a total of 59 dealerships across the country, with plans to further expand next year. The expansion not only improves customer accessibility and convenience, but it also contributes to the community’s revitalization through various economic benefits.
“MMPC is geared to improve its service in every customer engagement to further enhance ownership experience,” MMPC Brand Communications Head Mark Parulan stated. “We are carefully studying each touch point to make sure that our clients will have an easy and pleasant experience with our brand. We will maximize the use of our social media pages as a source of inspiration by sharing positive and encouraging content.”
To learn more about MMPC, its products and offers, log on to mitsubishi-motors.com.ph or visit any Mitsubishi dealership nationwide.
Images from Mitsubishi Motors Philippines Corporation
Also read: Mitsubishi ‘Year Ender Specials’ promo extended until Nov. 30
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