Mitsubishi PH previews all-new Triton at AFPCTDF 2023

Customers may see the soon-to-be-retailed Mitsubishi Triton in the metal at the ongoing Auto Focus Pre-Christmas Test Drive Festival (AFPCTDF) 2023.

The Athlete variant of the aforementioned model, which will be officially launched in January 2024, shall be available for special preview inside Mitsubishi Motors Philippines Corporation (MMPC)’s booth at the Mall of Asia Concert Grounds from November 16-19, 2023.

Per MMPC, event goers may also enjoy additional special promos during the four-day outdoor test drive activity.

"This is the best timing to make the all-new Triton yours. Our exclusive promotions which are available for limited time only will provide unmatched value for our customers," MMPC President and Chief Executive Officer Takeshi Hara said.

The forthcoming pick-up truck, which will replace the Strada nameplate, is available for reservations from October 20 up to January 25, 2024. Aside from that, clients who will pre-order are also entitled to enjoy more within the said period.

In partnership with Eastwest Bank, the Japanese automaker’s local arm is offering the all-new Mitsubishi Triton under the 15-percent all-in down payment option.

Existing Mitsubishi owners of any model who had their unit undergo preventive maintenance service within the last 12 months who will reserve and purchase the all-new Triton shall be eligible for an additional P10,000-discount.

The company is also giving all-new Triton buyers a chance to win P15,000 worth of electronic gift card from Philippine Airlines for its upcoming grand raffle draw.

In addition, MMPC also launched its Refer and Earn promo, wherein clients can receive rewards for every successful referral. Both the existing customer/referrer and newly-referred customer will receive cash rewards upon actual release of the unit. Eligible customers may also be one of the 30 winners of the GoPro Hero 11 Creator Edition.

The all-new Mitsubishi Triton features an aggressive fascia, thanks to its square-shaped grille, new headlight design, and the famous dynamic shield design. Inside, the arriving model is outfitted with an updated dashboard design as well as a nine-inch display audio to match the roomy cabin.

Powering the all-new Mitsubishi Triton is a 2.4-liter bi-turbo diesel engine that can dish out as much as 201 horsepower and 470 Newton-meters of torque.

To be offered in seven variants, the pricing of the Philippine-bound all-new Mitsubishi Triton (which will be available in seven body color options namely White Diamond, Graphite Gray, Jet Black, Red Solid, White Solid, Yamabuki Orange, and Blade Silver) shall range from P1.134 million to P1.915 million.

Photos from Ruben Manahan IV

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