Nissin Foods develops personalized delicious and healthy meals for Toyota's Woven City

MANILA: Toyota Motor Corporation and Nissin Food Products Co., Ltd. have signed an agreement to promote human well-being through healthy eating. This proposed plan will look into employing Nissin's revolutionary food product, which is based on the most up-to-date molecular nutritional science, to provide Woven City with personalized, delicious, and healthy "Complete Nutrition Meals." Woven City is being developed on behalf of Toyota in Susono City, Shizuoka Prefecture, Japan by Woven Planet, Inc., a Toyota subsidiary.

Toyota and Nissin are considering to conduct a collaborative demonstration to increase food options for Woven City residents and improve their health by providing "Complete Nutrition Meals" and to connect data to optimize "Complete Nutrition Meals" depending on the needs of each individual.

Toyota plans to convert itself into a mobility company through Woven City, and will execute numerous demos with various partners. Toyota is tackling the problem of achieving well-being for everybody through Woven City, and redefining "mobility" to be more human-centered. Not only does the term "mobility" refer to traveling from point A to point B, but it also refers to "moving" people's hearts.

Under the slogan "Beyond Instant Foods," Nissin Foods is tackling the problem of establishing a new food culture that extends beyond the value of instant foods.  Nissin Foods has been exploring "Complete Nutrition Meals" that deliver all of the essential nutrients with controlled calories, salt, sugar, and fat while retaining the food's appearance and taste. Nissin Foods is working on a variety of projects to actualize food for the future by leveraging unique and cutting-edge food manufacturing technology, which they developed for instant noodles and other products.

“We are excited to partner with Nissin Foods, Japan's leading food production company which is on an ongoing mission to create a new food culture beginning with the development of the world's first instant noodles. Through Woven City, Toyota strives to achieve well-being for all by conducting trials that will expand the meaning and value of 'mobility' and create healthy and satisfying eating experiences that 'move' people's hearts. While health requirements and eating preferences differ across individuals, within the living laboratory of Woven City, we will learn more about how custom diets inspire healthier lifestyles and greater happiness,” Toyota Motor Corporation Chief Digital Officer and Woven Planet, Inc. CEO James Kuffner said.

Even though the sectors involved are different, Nissin Foods' ambition of going "Beyond Instant Foods" and Toyota Woven City's goal of "broadening the scope of mobility" are fundamentally the same. These goals are in line with each other, resulting in this basic agreement. Nissin Foods' "Complete Nutrition Meals" will be available in Woven City, and the two firms will collaborate to achieve well-being through food by striving for delicious and healthy products that are personalized to each individual's needs.

“We strongly share Toyota's vision of 'well-being for all' and are very pleased to be a part of Woven City,” Nissin Foods Holdings Co., Ltd. Chief Operating Officer Noritaka Ando stated. “This initiative is the first step toward realizing a 'new diet' that allows people to enjoy a 'Complete Nutrition Meal' optimized for each individual anytime, anywhere. We will continue to work on improving well-being through food by conducting medium to long-term demonstrations in Woven City based on the themes of 'food and nutrition' and 'the correlation between food and the extension of healthy life expectancy.' We will continue to take on further challenges to realize a world where people can enjoy whatever they want, whenever they want, and as much as they want, as never seen before, under the slogan '#Japan as a nation on the cutting edge of preventive medicine.'”

Image from Toyota Motor Corporation

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