Toyota to revive 'FJ' as new Land Cruiser compact model?

MANILA: It seems that Toyota will be reviving the FJ Cruiser as the Japanese carmaker recently filed a trademark for “Land Cruiser FJ.”

A user on the Land Cruiser Forum website shared a link to a Chizai Watch page stating that Toyota Motor Corporation applied for a trademark for “Land Cruiser FJ” on October 27 under Category 12 (Vehicles).

Although filing a trademark for a model name does not always mean that the carmaker will use it for a production model, there is a big possibility that Toyota will indeed launch a “Land Cruiser FJ.”

When Toyota debuted the 2024 Land Cruiser 250 in August, a silhouette of two other sport utility vehicles were shown. The first one was already unveiled as the electric Land Cruiser at the recently held Japan Mobility Show, while the other, which seems to be a smaller off-roader that could be a rival of the Suzuki Jimny, is still yet to be revealed. Could this be the Land Cruiser FJ?

To note, in 2021, Toyota also unveiled a Compact Cruiser EV Concept, which takes a number of design elements from the FJ Cruiser.

Photo from Toyota; Screenshot from Chizai Watch

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