Isuzu PH marks 23 years of dominant truck sales

MANILA: The Chamber of Automotive Manufacturers of the Philippines Inc. (CAMPI) and the Truck Manufacturers Association Inc. (TMA) have recognized Isuzu Philippines Corporation (IPC) as the top truck brand in the country for 2022 —making Isuzu the longest-running truck brand in the country at 23 years.

Based on the recent annual CAMPI-TMA report, IPC dominated the Commercial Vehicles (CV) segment with its 4,680-unit sales in 2022, capturing 46.4% market share. This is mainly attributed to the outstanding performance of Isuzu N-Series in Category III (light-duty trucks). With 2,952 unit-sales which is equivalent to 55.3% market share, Isuzu easily dominated Category III. IPC also exhibited good performance both in Category IV (medium-duty trucks) and Category V (heavy-duty trucks).

Isuzu has dominated the truck market for more than 20 years thanks to a winning mix of high-caliber goods and first-rate after-sales service provided by IPC via its nationwide dealer network. IPC keeps improving its dealer facilities and the expertise of dealer staff, especially field support staff and service technicians, to guarantee that the level of service offered to clients is top-notch.

IPC prioritizes being a trustworthy partner to its clients, and as part of that commitment, it has been providing appropriate training to Isuzu truck owners and drivers to help them get the most out of their workhorse and increase their company's profits.

IPC President Noboru Murakami stated: “As the leading provider of durable and reliable trucks, as well as best transport and business solutions to Filipinos, IPC would like to make a contribution to our customers’ business through our durable products, after sales services and variety of training.”

Photos from Isuzu Philippines Corporation

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