GAC Motor’s ‘Go and Change’ campaign points to new strategic direction

GAC Motor’s ‘Go and Change’ campaign points to new strategic direction

MANILA: GAC Motor has officially launched its “Go and Change” campaign that ushers in the brand’s new strategic direction of concentrating on the technology and improvement of its vehicles' craftsmanship.

GAC Motor said it stays true to its commitment of providing an enjoyable riding experience and lasting value of vehicles to its customers. It continues to use its supply chain and manufacturing strengths in developing first-class technology that will also be utilized in conducting modern research.

To ensure that its vehicles and mobility solutions are all high-quality, GAC Motor has launched the QDR (high quality, high durability, and high reliability) Project that inaugurated four research and development (R&D) centers in Silicon Valley, Los Angeles, Detroit, and Shanghai. These R&D centers select the premium materials and technology that will be applied in the production of GAC vehicles.

GAC Motor has also funded numerous R&D centers across the globe to develop artificial intelligence systems and autonomous, hybrid, and pure electric vehicles. The Chinese car brand has previously unveiled plans on producing a lineup of electrified vehicles in the future.

GAC Motor Philippines also continues to provide mobility solutions in the country by announcing the impending launch of three new vehicle editions: the all-new GS4, the bulletproof GS8, and the GN8 Master’s Edition.

Significantly, non-GAC car owners are still eligible to avail of the after-sales services offered by GAC Motor Philippines including preventive maintenance service (PMS), electric diagnostics, tune-up, recharging of freon, wheel alignment, tire installation, muffler and exhaust repair/installation, brake repair, change oil and lube, car wash, detailing, washover, body repair and collision estimate, car paint job, and car disinfection. It also offers insurance assistance and insurance claim estimate to non-GAC Motor vehicles.

GAC Motor is also set to open new dealerships in the country soon—two in 2021 and another two in the first half of 2022.

The company is also gearing up for the participation of the GAC Motor Racing Team in the 2021 Petron Bonifacio Endurance Cup on November 30. The team’s participation in endurance racing events proves the durability, dependability, and efficiency of the GAC Motor vehicles.

GAC Motor Philippines is also offering up to P270,000 discount on its vehicle models through the “Champion’s Deals” promo, which runs until September 30.

To further promote the brand, GAC Motor will also be partnering with one of the biggest superstores in the Philippines.

Photo from GAC Motor

Also read: GAC Motor PH launches virtual showroom

Hazel Nicole Carreon

Hazel Nicole Carreon

Hazel is a news and feature writer for ZigWheels Philippines. She studied communication at De La Salle Lipa, where she was exposed to writing about various topics, which later has become her passion and now her career.

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