Geely PH sees 52% increase to become 8th best-selling carmaker

Geely PH sees 52% increase to become 8th best-selling carmaker

MANILA: Geely Philippines had strong year-end sales in 2022, up 52% from the previous year to 9,302 units sold. According to the official CAMPI sales report, this allowed Geely to move up one position, to number eight in the overall industry sales ranking with 2.6% market share.

KEY TAKEAWAYS

  • How did Geely Philippines reach a 52% growth?

    Sojitz G Auto Philippines (SGAP) Corporation President & CEO Yugo Kiyofuji said: “Geely’s overall sales performance in 2022 has definitely benefited from the popularity and increased demand for bigger vehicles last year wherein more buyers shifted to SUVs and MPVs.”
  • What are Geely Philippines' plans for 2023?

    As we target to sell 5-digits this year, we remain focused to further expand our network especially on growth areas. This is also an exciting time for Geely as we aim to introduce more models that will continue to change the game in its respective segments,” Kiyofuji added.
  • With 4,370 sold units —a 36% rise year over year— the Coolray is still the best-selling model in the Geely lineup, followed by the Okavango with 3,041 sales, which also saw a gain of 19%. A total of 1,458 Emgrand units were sold by Geely last year, while 433 Azkarra units were sold, an increase of 35% from 2021.

    With a market share of 3.8 (excluding pickup trucks and vans) Geely has advanced to the top six positions in the passenger vehicle industry.

    Geely Emgrand quarter right rear

    Based on the CAMPI report, the industry saw a significant growth in SUVs and MPVs at around 65% and 58%, respectively.

    Sojitz G Auto Philippines (SGAP) Corporation President & CEO Yugo Kiyofuji said: “Geely’s overall sales performance in 2022 has definitely benefited from the popularity and increased demand for bigger vehicles last year wherein more buyers shifted to SUVs and MPVs.”

    Geely Emgrand quarter front right

    “We are facing the new year with a greater outlook not only for Geely but also for the country’s whole car industry given the significant improvement in the overall industry sales in 2022. As we target to sell 5-digits this year, we remain focused to further expand our network especially on growth areas. This is also an exciting time for Geely as we aim to introduce more models that will continue to change the game in its respective segments,” Kiyofuji added.

    Across the 2023 Geely Emgrand lineup, available are a normally-aspirated 1.5-liter engine, phone-mirroring functions, six-airbags, and reversing sensors. The 2023 Geely Emgrand is also prized for its classy styling, solid build quality, and mature road manners — “all of which make it less like an entry-level subcompact, but more of a baby executive sedan,” as told in this story.

    Geely Coolray SE

    Meanwhile, more impressions on the elegant 2023 Geely Emgrand can be read and watched here and here.

    The 2023 Geely Coolray is the carmaker’s entry to the subcompact crossover segment. It is powered by a 1.5-liter, three-cylinder, turbocharged engine generating 177hp and 255Nm of torque. The power is sent to the front wheels via a seven-speed dual clutch transmission.

    To accompany the performance, the 2023 Geely Coolray SE variant wears a front lip adorned with faux carbon-fiber accents. Along the sides, the mirrors are finished in the same accents, while the 18-inch black turbine style wheels offer a glimpse of the red brake calipers. At the rear, a tall rear wing up top, aggressive rear diffuser below next to quad tailpipes make the crossover look sportier.

    Geely Coolray Sport Limited

    The nation's total motor vehicle sales increased by 31.3 percent in 2022 to 352,596 units.

    The largest contribution came from Toyota Motor Philippines (TMP), with 174,106 units, or 34.3 percent more than the 129,667 units in 2021. TMP currently holds 49.38 percent of the market.

    The second-largest contributor, Mitsubishi Motors Philippines Corp (MMPC), increased from 37,548 units in 2021 to 53,211 units in 2022, a growth of 41.7%. Ford Philippines completed the top three with 24,710 units, a 23.5 percent increase over the 20,055 units sold in 2021. A total of 7.01 percent of the local market is also accounted for by Ford Philippines.

    In fourth standing is Nissan Philippines Inc. (NPI) with 21,222 units, and Suzuki Philippines Inc (SPH) came in fifth with 19,942 sold units.

    Photos from Sojitz G Auto Philippines, Dylan Afuang, and Roy Robles

    Also read: How the Geely Coolray Sport Limited lives up to its name (and color)

    Dylan Afuang

    Dylan Afuang

    Growing up in the 2000s, Dylan browsed through car magazines before reading proper books, and watched motoring TV shows as often as he did cartoons. So, talking about cars came natural to him. His dream car is the Honda S2000.

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