Volvo Philippines Taking Indispensable Steps to Attain the Expected Sales Volume

Volvo Philippines Taking Indispensable Steps to Attain the Expected Sales Volume

MANILA: The company Volvo doesn't need an introduction, as it has created a strong brand value for its new and existing consumers. It hasn't been a cakewalk for Volvo Philippines to be so fast paced, where introducing new technological innovations just appeared to be numbers. However, it had been an unfortunate instance for the company to feel a bit disappointed when it comes to counting on the sales volume. Seeking in perspective to the prior year, there hasn't been much significant change despite of such innovative and secure model-lineup. The focus being people and motto of catering the most safe models, which had been relentless with respect to the endless research and developmental process. The recent endeavor of Volvo had been the introduction of side exterior airbags for preventing vehicle to vehicle collision.

Its relatively astonishing point of concern for Volvo automobile sector to witness something opposite of what they offer. This statement refers to their out of the box technological advancements, which should have allured the consumers as it's always kept it people centric. Their firm belief in delivering safety oriented products hasn't changed, however, it didn't ever suit their strategy to give any discounts or lucrative offers, this also lead to a dip in their premier car segment sales. It still perceives that providing quality models and services thereafter is beyond any measure, and can still make it stand under the stiff competition with utmost grace and dignity.

There have been plans and strategies put in place, to make year 2016 a worthy one. Mr. Gustaf Larson and Mr. Assar Gabrielsson (Volvo Founder) stated that, “Cars are driven by people. The guiding principle behind everything we make at Volvo, therefore, is—and must remain—safety.”

Drive-E Range Pic

The new plans incorporate the introduction of the Scalable Product Architecture or SPA and Drive-E technology. Additionally, it will also bring the brand new Volvo XC-90 into existence. The technology in conjunction to SPA is believed to curb the accidents scale by the year 2020. Furthermore, it’s important to note that besides the generic airbag implementation, this brand has showcased its revolutionary Pedestrian Airbag concept too. All these concepts presented so far promise to secure the driver, passengers, pedestrians, vehicles in general, etc. What else can be expected from an automotive brand that has taken out of the way steps to value humanity other than the attributes that the rivalry already offer.

SPA Technology Image

Scalable Product Architecture Snapshot

We wish and hope that this company reaches the zenith of success, which is very well deserved by it. The Philippines Automotive world is awaiting celebrations, which will be backed by success and the sales volume being boosted for its economy growth. The 2016 XC-90 is the ultimate ray of hope that can probably give this gem a rise in its aspirations. All-in-all, the SPA is meant to provide a safety cage for the automobile. In addition, the Drive-E will facilitate fuel efficiency and will have low emission levels. On the other hand, the XC-90 has already bagged recognitions from 55 countries so far, and will hopefully make the Philippines market feel proud too. Along with this, there will be more models that will make an appearance soon.

Volvo XC 90 Front View

Also Read: Volvo Automobiles Introducing Digital Keys in 2017

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Zigwheels PH Team

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