BMW 310 GS to be given away in GSMI's latest raffle promo

MANILA: A BMW 310 GS will be given away for Primera Light Brandy’s under-the-cap promo.

The major prize that will be given away in the “Primera Klaseng Ride” promo is the product of the partnership of Ginebra San Miguel Incorporated (GSMI) and BMW Motorrad Philippines —both of which are under the Ramon Ang-led San Miguel Corporation.

To join, participants need to complete the letters B, M, and W that are printed under the cap of Primera Light Brandy.

Aside from the adventure motorcycle, customers may also win instant prizes like Apple iPad, Timex Digital Watch, Aquaflask Tumbler, Primera Rider Jacket, Primera Light Brandy products, and cash.

“Primera Light Brandy is all about quality and exciting experiences,” GSMI Group Product Manager Paul Camello said. “The Primera Klaseng Ride promo gives our loyal customers a taste of adventure and the chance to experience the thrill of owning a legendary BMW motorcycle known for its quality, performance, and style.”

GSMI’s “Primera Klaseng Ride” promo will run up to the end of October 2024.

To note, the BMW 310 GS measures 2,075 millimeter (mm) long; 879 mm wide; and 1,240 mm tall with an 833-mm seat height as well as 175-kilogram wet weight.

Powering the small displacement tourer is a 313-cubic centimeter liquid-cooled, four-valve, single-cylinder engine that delivers 34 horsepower and 28 Newton-meters of torque. The same mill can also do 30.3 kilometers per liter (based on World Motorcycle Test Cycle standards). It is mated to a six-speed gearbox with anti-hopping clutch.

It also comes with electric ride-by-wire throttle, adjustable brake and clutch levers, anti-lock braking system, and stainless-steel exhaust system.

The Philippine-spec BMW 310 GS' retail price starts at P320,000.

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