Yamaha PH presents new Mio lineup in star-studded virtual launch event

MANILA: Yamaha Motor Philippines has launched its new “Yamaha Own the Culture” campaign by showcasing its brand-new Mio lineup through a virtual program that was livestreamed on Yamaha’s Facebook page last Saturday, May 29.

The event was hosted by Robi Domingo. Special performances were presented by Careless Music Manila artists including James Reid, Nadine Lustre, and Massiah.

During the program, Yamaha Motor Philippines welcomed Mio endorser Matteo Guidicelli and new ambassador Jane de Leon. Guidicelli showcased a culture of unparalleled precision with the new Mio Aerox, while de Leon represented a culture of trend style with the new Mio i125.

The new Mio lineup also includes the Mio Sporty that carries the culture of distinction, the Mio Gravis that has the culture of superior versatility, and the Mio Soul i125 that defines the culture of fierce authenticity.

The Yamaha Mio Sporty now gets new graphics for its Casual Essential line and the reflectorized graphics for the Matte Bold edition, the embossed emblem, and the Euro3 air-cooled, four-stroke, SOHC, two-valve single cylinder engine.

The Mio i 125 has new graphics for the standard version, wheel graphic accents, reflectorized graphics and 3D emblems, M-shaped grab bar and the start and stop function.

The Mio Soul i 125 get new wheel graphics and aggressive front fascia, plus two-tone seat design and reflectorized logo for the S version. The Mio Gravis gets new graphics to complement the 3D emblem.

The Yamaha Own the Culture campaign purveys AT superiority by encouraging everyone to join the inclusive automatic lifestyle with dynamic design and outstanding performance. To know more about this new campaign, log on to www.yamaha-motor.com.ph/campaign/mio.html.

Photos from Yamaha Motor Philippines

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